How BlockDAG TG Tap Miner attracted 12,000 users in one day: the key to successful gamification

BlockDAG TG Tap Miner

Client
Telegram Mini App development

BlockDAG is an innovative blockchain ecosystem that seeks to accelerate and improve transaction processing through a unique architecture. To spread and involve the community more in its product, BlockDAG decided to launch a gamified application on Telegram.

Scope of work

- Developing a creative concept for the game;

- Application Design;

- Writing technical specifications;

- Development;

- Implementation of viral mechanics.

1. Develop and implement engaging mechanics for the game.

Project Tasks

2. Create a unique game concept and design that supports the BlockDAG branding.

3. Create detailed technical specifications.

4. Develop and launch the application as soon as possible.

5. Ensure a high level of user engagement and monetization.

1. Developing viral mechanics:

Solutions

We studied user behavior to create mechanics that would support their interactions with each other and the platform, including elements of competition, rewards, and referral programs.

2. Concept and design creation:

Our designers created a vibrant and dynamic interface that reflects BlockDAG's values and captures users' attention. We developed a visual concept that combines elements of blockchain and client branding.

3. Writing technical specifications:

We developed a detailed technical specification that addresses all aspects of development and testing, revealing clear goals and parameters for the development team.

4. Express development:

Using modern technologies and agile project management methods, our developers created a stable, functional and scalable application in just one month.

5. Ensuring engagement:

We implemented in-game rewards into the BlockDAG ecosystem to keep users engaged and turn the overall interaction into a benefit for both players and the brand.

In just the first day after launch, BlockDAG TG Tap Mainer attracted 12,000 users, which is a testament to the right gamification strategy and mechanics developed.

Result

The entire project was an example of how creativity and well thought-out strategies can be used to achieve a high level of user engagement and product success.

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